Online Interviewing

Capture a wide range of insights on your target audience using the power of the Internet

Audience insights at the click of a mouse

With 96% of households in Great Britain having access to the internet, the presence of online surveys and research continues to grow within the market research industry. As a convenient way to access your customers, even for hard-to-reach demographics, online research can offer a robust, reliable and cost-effective alternative to gain access to vital audience insights.

"In today’s complex and fast-moving world, what we need even more than foresight or hindsight is insight."

Conducting online research can be a complex procedure, requiring expertise in recruitment, confidentiality and compensation strategies. With years of expertise in online research techniques, at Nailed On Research we offer online research services bespoke to your specifications, helping you to stay ahead in a digital world.

Increase response rates by reaching your target audience quickly with real-time results
A cost-effective strategy without extensive set-up and administration costs
Allow participants to enter their own data into the system without bias in their own space
Increase engagement and response rates with a convenient and easy-to-use research method
Want to find out more about our online interviewing techniques?
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How do we do it?

Combining qualitative and quantitative techniques in a bespoke market research strategy tailored to your needs, we’ll help you to glean insight into consumer purchasing behaviour in a cost-effective and time-efficient manner. Take a look through the tools we use to conduct online market research, and how they could help you to gather information about your market, customers and future business prospects:

Online Surveys

Working alongside skilled data analysts to help script and host in a consumer-friendly and accessible way, we design our sophisticated online surveys to achieve the best possible insights.

Online Surveys

Working alongside skilled data analysts to help script and host in a consumer-friendly and accessible way, we design our sophisticated online surveys to achieve the best possible insights.

Online In-Depth Interviews

Online focus groups and interviews offer flexibility and efficiency for reaching your chosen audience, however diverse, as a cost-effective alternative to face-to-face techniques.

Online In-Depth Interviews

Online focus groups and interviews offer flexibility and efficiency for reaching your chosen audience, however diverse, as a cost-effective alternative to face-to-face techniques.

Customer Experience

Digital customer experience research helps you to understand how consumers interact with your brand online, mapping the customer journey and uncovering any barriers to purchasing intent.

Customer Experience

Digital customer experience research helps you to understand how consumers interact with your brand online, mapping the customer journey and uncovering any barriers to purchasing intent.

Online Communities & Panels

Online insight communities and panels can provide access to enriching product feedback, drawing from a larger sample size and offering the opportunity to have meaningful interaction with each participant.

Brand Tracking

Continuously measuring the health of your brand, we'll analyse consumer opinions and brand momentum at a macro level and diagnose any areas that may deliver improvement.

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In-Home Placements

As participants use your products in the comfort of their own home, online interviewing can provide the chance to ask questions whilst the product is being used as it normally would be.

Read more >>

Online Communities & Panels

Online insight communities and panels can provide access to enriching product feedback, drawing from a larger sample size and offering the opportunity to have meaningful interaction with each participant.

Brand Tracking

Continuously measuring the health of your brand, we'll analyse consumer opinions and brand momentum at a macro level and diagnose any areas that may deliver improvement.

Read more >>

In-Home Placements

As participants use your products in the comfort of their own home, online interviewing can provide the chance to ask questions whilst the product is being used as it normally would be.

Read more >>